The new Potbelly Sandwich Shop in Jonesboro is officially open! It’s the third Potbelly shop in the state and the ONLY one in its region – northeast Arkansas. The other two shops are in Little Rock.


Positioned in a bustling Jonesboro retail corridor at 1853 E Highland Dr in the Highland Square Shopping Center, the new Potbelly – complete with a drive-thru – is located where a popular local restaurant and ice cream shop were once housed. The locale is within close proximity to Arkansas State University and the highest-grossing Walmart Supercenter in the area.


The new shop officially opened at 7 a.m. on Thursday, May 30. Grand opening festivities took place throughout the week and will continue through the weekend. Festivities include(d) a ribbon-cutting event, swag bags and a local radio station broadcasting live with giveaways.





Cody McPherson, a partner in the ownership team behind Potbelly in Arkansas, is leading the brand’s entry into Jonesboro. In addition to Potbelly, his dynamic local entrepreneurial experience includes operating multiple Crumbl Cookies in the area. His ties to the region are deep, including formerly attending Arkansas State University and enlisting in the U.S. military out of Jonesboro.


“I am thrilled about introducing a beloved brand to my community and creating deep ties through the shop,” McPherson said. “With a diverse mix of students, residents and local workforce, we’re in a great location for Potbelly to thrive. I’m ecstatic about sharing the joy of oven-toasted sandwiches, crisp salads, hand-dipped shakes and fresh-baked cookies with everyone.”




The shop will operate from 7 a.m. to 9 p.m. Monday through Sunday, offering breakfast, lunch and dinner. Delivery, order ahead and catering options are available through Potbelly’s website and app. The shop has also aligned with third-party delivery services.


Fans can go ahead and join the Potbelly Perks program, where they can unlock free sandwiches, cookies and special offers throughout the year. To sign up for the Potbelly Perks reward program, click here. For more information about the Potbelly location, click here.




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