Central High School National Historic Site

The Little Rock Convention & Visitors Bureau (LRCVB) is participating in a new national campaign designed to spark future travel.


Entitled ‘Let’s Go There,” the campaign was created by the U.S. Travel Association is designed to inspire individuals to travel again. The association is creating a toolkit of logos, graphics and more for organizations to utilize to promote the travel industry.

‘Let’s Go There’ launches Sept. 8, and LRCVB will be participating from the outset.

“LRCVB has joined the Let’s Go There Coalition’s nationwide movement helping to expand the campaign’s reach,” LRCVB President and CEO Gretchen Hall said in a statement. “We are working together, across sectors, to remind people of the joy of anticipation, the value that comes from planning, and the tremendous benefits that travel adventures create,” she added.


The campaign will have three phases running through fall 2020.


LRCVB is encouraging local hospitality companies to create images using the ‘Let’s Go There’ toolkit resources and upload them to their social media platforms on Sept. 8, using the hashtag #LetsMakePlans.


READ MORE: Little Rock Launching Major Revitalization of Asher Avenue