Winner, Best Auto Service Department

Winner, Best New Car Dealership

Top 3, Used Car Dealership

Since its inception in 1963, Russell Chevrolet has cultivated an atmosphere in which customers can shop for and purchase new and used vehicles with no pressure or gimmicks. Founder John Russell made service after the sale a priority, and his grandson, Brett Russell, has not changed that winning formula.

 

“My grandfather and father always believed in making sure the customer was satisfied through their whole journey of automobile ownership, and that continues today,” Brett said.

 

Of course, it has not always been a smooth journey. When the dealership moved to its current location in 1974, Russell Chevrolet acquired the Rolls-Royce franchise — a short-lived endeavor.

 

“Needless to say, Arkansas wasn’t ready for that brand of automobile,” Brett said.

 

Today, Russell Chevrolet has enjoyed a number of successes, including recognition with Chevrolet’s Mark of Excellence for three years in a row. The dealership also has the largest General Motors Co. parts department in the state, and Russell Chevrolet’s fleet of vehicles delivers to body shops and other dealerships daily. While the dealership has plenty of reason to boast, Brett said he is most proud of still being able to work with his father, Bob Russell.

 

“At 85, he still comes into work when he’s in town, and I continue to value his insight and experience,” Brett said.

 

Customers seem to appreciate Russell Chevrolet for its honesty and for employee longevity. Two managers recently hit 45 years on the job, while another reached 40, and that kind of experience cannot be found just anywhere. The trust that Russell Chevrolet has earned from its customer base is just one reason the dealership was also voted one of AY’s Best of in 2022 and 2023. 

 

“We are honored again by the amazing award and attribute it to our fantastic staff. They are truly the life of everything we do,” Brett said. “We look forward to working with returning and new customers and hope that we can reward them with enough great service that they remember us for another year.” 

Russell Chevrolet

6100 Landers Road, North Little Rock • 501.835.8300 • russellchevrolet.com